Tuesday, September 13, 2011

Retarded Test Video

http://www.youtube.com/watch?v=yc86ZXFsriM

This video has a total of about three million views.  This is based on college humor and is intended for people with a sense of humor.  One thing that makes this video effective is the quality, the picture is not bad at all.  Although this video didn’t use many resources or heavy equipment, it looked professional, making user generated content just as effective and even more effective than professionally produced videos. This pointless video is an example of how effective UGC can be, you don’t have to be a top TV channel or sales company to have millions of view for something. If this video was produces by traditional media it’ll probably have a higher quality because there would be more money put into making the video and the views would be about the same, not much of a difference.  Also the video may be boring and they’d decide to cut a few things out because they’d be scared of a bad reputation.

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